
Disrupting the Way Doctors Deliver Talks
(note: this commentary does not pertain to talks in “Grand Rounds”, or other educational instances where money is not exchanged for attendance and where the purpose is straightforward education).
I’ve been dabbling in the online healthcare space for close to a decade now, and there’s something that repeatedly comes up in the hush-hush spaces of the physician’s digital lounge: we’re tired of getting taken advantage of.
In this particular article, I’m covering one specific area in which doctors continue to feel frustrated: that there’s no adequate compensation for their speaking time.
GRIEVANCE: doctors feel frustrated at repeatedly giving away their time to large conferences (that charge heftily for attendance) and not getting a sufficient return. Conferences that charge a heavy ticket price (even for virtual components once the conference is over) don’t readily share with speakers.
I’ve heard this also applied to podcasts. And while guests on podcasts are not traditionally paid to ‘appear’, I’ve seen grumbling by doctors who feel that their conversations are being monetized and that they don’t receive a return. Dr. Edwin Leap and I touch on this in our recent conversation, in the new Doctors Exploring Media series.
GRIEVANCE: doctors feel frustrated at repeatedly giving away their time to large conferences (that charge heftily for attendance) and not getting a sufficient return. Click To Tweet
DISRUPTION: sign up to give a live lecture, with SoMeDocs. We’ll do all the work setting it up (just as a conference would). You simply click in, when it’s time to deliver your lecture, and deliver it!
Want to see the lectures that are coming up? You can find them here.
Note that the speakers have done no work in creating this, except for submit the details of their lecture and picking a date/time that works for them. That’s how we LOVE to disrupt here, at SoMeDocs. We take all the tech & design work away from the doctor and help them deliver a beautiful product.
Also note that the lecture, once delivered, appears in the Pre-Recorded section of our website (got a better name? We’re looking to call it something different. Something better!). Here’s an example, by Dr. Behrooz Behbod. He’s chosen to make his lecture free (because he’s got a program that he’d like to get people signed up for), which he can do because he’s a NETWORK member.
But wait, that’s not all! After it’s over, you decide how much your talk is worth and we sell, together, it as a lecture for a cost. If you’re a member, you can choose to have it freely accessible, so that conference organizers can watch and book you for their next talk!
No more getting frustrated at giving away your time. Make the rules, set the price, and start growing.