Why Write an E-book?
After two full years of labour, my ebook finally launched for sale on Amazon in June of this year. Can I get a whoop-whoop?!
If that sounds like a heck of a lot of time to spend on an ebook, that’s because it was! Don’t be like me, friends. Follow the steps below to get your stuff together ASAP.
First, let’s take a pause and ask the question every entrepreneur should have on their mind: “Why?” Or in business-speak, what is the ROI (return on investment)?
The Textbook Answers Include:
- Sales revenue from the ebook can be a source of passive income, with the caveat that you’ll need to keep marketing it.
- It’s a great intermediary step in your sales funnel. Essentially, you can use the pages inside of your ebook to promote higher-ticket items.
But from where I’m standing, the process of gathering years of experience into one solid resource has merits all on its own. If you’ve ever dealt with imposter syndrome or struggled to think about what it is you really “do,” then making an ebook can help you plot your journey and highlight your areas of expertise.
It’s cool to say “I have five years of coaching experience.” But being able to pull out a 90-page book full of lessons, exercises and stories that sum everything I’ve learned during this wild and wonderful entrepreneurial adventure? That’s priceless.
If you’ve ever dealt with imposter syndrome or struggled to think about what it is you really “do,” then making an ebook can help you plot your journey and highlight your areas of expertise.
Who should write an ebook?
With the creation of new tools and platforms like Amazon KDP, self-publishing is on the rise.
The number of self-published books jumped by 40% in 2018 compared to the year before – and it’s been growing ever since. As you’ll see in the steps below, it’s relatively easy to publish a book online. At least, it’s way easier than going through traditional publishing houses.
“The number of self-published books jumped by 40% in 2018 compared to the year before – and it’s been growing ever since.”
Does that mean everyone should publish an ebook? The short answer is no.
As much as I loved the experience and would 100% do it again, writing a book takes a lot of freaking energy. It’s not like a blog post or an article that you can knock out in a day. Ebooks take commitment.
