fbpx

Why Doctors Should Do Videos

This post will be the first of several on video marketing, and on why doctors should do videos.

Why Doctors Should Do Videos

 

This post will be the first of several on video marketing, and on why doctors should do videos.

I should start by telling you that I love doing videos. But that’s not the reason you should be doing them…

 

Like no other medium, videos create a bond with people. It’s a great way to connect with your prospects that can’t be done in any other way. It’s also a great way to share value… and people prefer videos.

Videos create value on social media 24 hours a day and they allow you to tell your story like no other way.

 

 

 

 

Creating Value

Creating value with videos allows you to become an authority in your area of expertise. Your audience then begins to trust you. And remember people do business with people they know, love, and trust.

Studies show that online video is over six times more effective than both print and online marketing.

It is estimated that 69% of internet traffic will eventually be via videos.

Remember the ultimate goal of marketing is for others to buy your product or your service.

 

Videos create value on social media 24 hours a day and they allow you to tell your story like no other way.

 

 

 

Here are some facts about the effectiveness of video marketing:

 

 

  • 96% of people use videos to help make purchases
  • 73% of people are more likely to make a purchase after viewing a video (such as How To videos on YouTube)
  • Videos on landing pages in sales funnels lead to an 80% conversion rate
  • Over 5 BILLION videos a day are viewed on YouTube!

 

 

Yes, They Should.

Doctors should do videos.

 

I imagine many of you may now understand why it’s important to make videos but are thinking… I can’t do it…

So be sure to look for my next post: “How To Get Over Your Fear Of Making Videos.”

 

Share

Tweet this:

Earn CME credit:

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe To Our Newsletter

Get updates and learn from the best

I Have to Wait How Long?!?!

I Have to Wait How Long?!?!

David Epstein, MD, MS, FAAP discusses why it takes time to be seen for an acute illness and what makes up a medical visit.

What if Twitter Went Kaput?

Dana Corriel, MD explains how professionals should ideally regard EVERY social media platform, and use it to their benefit.

Susan J. Baumgaertel, MD FACP

Navigating Your Health (with Dr. Susan Baumgaertel)

Dr. Baumgaertel draws upon her 30 years of experience as a physician in primary care internal medicine, and uses her personal story-telling style to communicate with you as if you are sitting right across from her. Pull up a chair and enjoy.

My DPC Story

Their DPC Stories

Physicians are increasingly looking to different practice models, as burnout rates continue to climb. This series explores the DPC model.

Support A Platform that Celebrates Real Doctors

For just $10 a month, you can help keep this openly accessible site available to all & help us sposnor in more doctors.

I acknowledge that this site is not to be used for medical advice.

Play Video
Our Founder Answers Your BURNING Question

SoMeDocs

“Why should I become a member of SoMeDocs if I already have my own space online?”