Target Audience: This talk is for medical professionals who would like to write and publish books, whether related to their field of expertise or something completely different, such as fiction writing.
Learning Objectives:
- Determining your goals to give you the best chance of success
- How to determine your target market
- What does writing-to-market mean (and what it’s not)
- Comparing your passion to what readers are looking for
- The pitfalls of outside-the-box books
- How to package and promote your book to reach the ideal readers
