[David Norris, MD, MBA, CPE, a negotiation consultant in our series, shares what happens when we’re on the defensive and think the other side is out to cheat us.]

From the Episode:

“If we’re on the defensive and we think they’re out to cheat us, or take advantage of us, we may shift a lot of our processing power, a lot of our bandwidth, to defensive measures, looking for ways that they’re trying to take advantage of us and we kind of build out these walls.”

Dr. Norris continues lecturing in this special series, exclusively created for the SoMeDocs audience, on negotiation.

Earn CME credit here, after you watch.


About the Host:

Dr. David Norris is a practicing anesthesiologist who is dedicated to improving the business intelligence of all healthcare providers.

When he’s non-clinical, he serves as a consultant and educator, helping practices survive and thrive.

He completed medical school at the University of Kansas School of Medicine and an anesthesiology residency and fellowship in cardiovascular anesthesia at Vanderbilt University.

Dr. Norris was always interested in the business side of health care and medical practices and has spent years studying those fields. He earned an MBA after he realized he was not adequately prepared to operate a business. The medical education system had let him down. Today, his mission is to help other physicians gain the business intelligence they need to have their desired practice.

Dr. Norris shares his knowledge via writing, teaching, speaking, and his podcast, The Financially Intelligent Physician with David Norris, MD, MBA which is available on Apple Podcasts, Google Play, Spotify, and Pandora.

His first book, The Financially Intelligent Physician: What They Didn’t Teach You in Medical School, was published in 2016. He has been writing, teaching, speaking, and consulting for years.

His second book, Great Care, Every Care: A Physician’s Guide to Process Improvement, was released in July 2020.


Free E-Book:

Dr. Norris is giving a way a free E-book, which you’ll be able to grab, courtesy of this series, here.

Do you have a compelling personal story you’d like to see published on SoMeDocs? Find out what we’re looking for here and submit your writing, or send us a pitch.


Earn CME

This learning experience is powered by CMEfy - a platform that brings relevant CMEs to busy clinicians, at the right place and right time. Using short learning nudges, clinicians can reflect and unlock AMA PRA Category 1 Credit.

Affiliate ad

Earn CME

This learning experience is powered by CMEfy - a platform that brings relevant CMEs to busy clinicians, at the right place and right time. Using short learning nudges, clinicians can reflect and unlock AMA PRA Category 1 Credit.

Tweet Me

More from SoMeDocs

Subscribe To Our Newsletter

Get updates and learn from the best

Nurturing Souls in a Season of Healing

Nurturing Souls in a Season of Healing

Grace Torres-Hodges, DPM, MBA explains why there is no pill or protocol (& sometimes it’s not even medical expertise), but demonstrating genuine concern for patients’ well-being and caring. 

Blog: Badge of Burnout

A physician’s personal account of battling burnout and mental health struggles, with lessons learned and aspirations to live a more joyful, fulfilling life.

The True Art of Medicine

The Crafting Doctors

Doctors do some incredible work outside of the exam room. Some even craft! Take a peek at some of our highlighted doctors, here, in this series.

David Norris, MD, MBA

Negotiate as a Physician and Win

Catch this 8-part series, hosted by physician & business consultant David Norris, MD, MBA & produced by Dana Corriel, MD. Learn to be a stronger negotiator with these important tactics.

My “Go To” Spices for Indian Food: Beginner’s Guide

The Doctor’s Food

In honor of our upcoming virtual Lifestyle Medicine conference, we thought it would be fun to share some of what doctors eat (and prepare!), released regularly. Bottoms’ up!

Bryce Bowers, DO

Bryce Bowers, DO

“We must first take care of ourselves in order to take care of the patient.”

Want More?

Be a part of the healthcare revolution.
Don't miss a thing SoMeDocs publishes!

Disclaimer: SoMeDocs assumes no responsibility for the accuracy, claims, or content of the individual experts' profiles, contributions and courses. Details within posts cannot be verified. This site does not represent medical advice and you should always consult with your private physician before taking on anything you read online. See SoMeDocs' Terms of Use for more information.

follow us

© 2023 SoMeDocs. All Rights Reserved.

Support A Platform that Celebrates Real Doctors

For just $10 a month, you can help keep this openly accessible site available to all & help us sponsor in more doctors.

Interested in the must-read, unique content from our magazine?

I acknowledge that this site is not to be used for medical advice.

Play Video
Our Founder Answers Your BURNING Question


“Why should I become a member of SoMeDocs if I already have my own space online?”

Site SoMeDocs Logo, square