Stop Blowing Smoke Up Your Followers’ Ass

An anonymous rant about using others to amplify our own messages, while online. Good or bad? You decide.

Hi social friends,

I’m writing this anonymously because I know what’s going to happen if I don’t: lots of love, lots of hate. I don’t want to be responsible for stirring the pot. I just don’t. So here goes. Anonymously.

I absolutely loathe when men use equity-love to elevate their own status. I follow someone online who has found this post type to elicit positive reaction and support, and so he regularly share posts the likes of “I’m so proud of my wife” or “I’m so proud of my girls” or “I’m so proud of this woman” because “being a woman is tough”.

Now don’t get me wrong, I love my wife and kids. I love them a lot. But I don’t go posting about it. Geesh.

Meanwhile, after regularly sharing these, the boaster continues to post his own products and services on that same social media feed, clearly in order to leverage the attention he’s getting from his typically naive audience, many of whom are women that choose to ooh and ahh his praises and who clearly believe in his bullshit woman-praising.

This person has basically chosen to cleverly pepper in self-congratulatory posts that bring him attention, and then uses that attention to sell. It honestly grosses me out. He runs in my circles, so blocking him won’t help rid myself of what I consider more than just a little nuisance. Please help me figure out how to get over this and how to help us all identify folks who are simply blowing smoke up society’s ass to get noticed. There’s a lot of that going around.


This person has basically chosen to cleverly pepper in self-congratulatory posts that bring him attention, and then uses that attention to sell. It honestly grosses me out. Click To Tweet


I understand that folks can certainly be proud of the women in their lives, and want to shout it through the rooftops, accordingly. But please don’t use them as props, to help elevate your own shit.


A doctor who follows accounts on social media and rolls his eyes a majority of the time.


Tweet this:

Earn CME credit:

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe To Our Newsletter

Get updates and learn from the best

Uncovering Culinary Secrets

13 culinary medicine articles, released weekly. Written by a certified internal medicine physician, board-certified in culinary medicine & obesity medicine, whose focus is on prevention and treatment of chronic disease.

Susan J. Baumgaertel, MD FACP

Navigating Your Health (with Dr. Susan Baumgaertel)

Dr. Baumgaertel draws upon her 30 years of experience as a physician in primary care internal medicine, and uses her personal story-telling style to communicate with you as if you are sitting right across from her. Pull up a chair and enjoy.

Hope Seidel, MD

Hope Seidel, MD

Our children are an invitation to our growth, and their health depends on our willingness to heal ourselves.

Richa Mittal, MD

Richa Mittal MD

“I share tools to help people live a life in balance in order to have a life well-lived.”

Support A Platform that Celebrates Real Doctors

For just $10 a month, you can help keep this openly accessible site available to all & help us sposnor in more doctors.



Drop your email to get our 5 Tips for Branding as a Professional

I acknowledge that this site is not to be used for medical advice.

Play Video
Our Founder Answers Your BURNING Question


“Why should I become a member of SoMeDocs if I already have my own space online?”