Developing luxury swimwear for women with breast asymmetry: Dr. Talia Schwartz.
Innovator’s Full Name
Dr. Talia Schwartz
Title and Specialty
I’m a non-practicing MD, turned swimwear designer.
Innovation project and tagline
I’m the founder of SOLEIL ROSE, luxury swimwear for women with breast asymmetry. Our tagline is “Don’t get mad. Get even.”
Problem your innovation solves
SOLEIL ROSE was created to provide thoughtful and practical solutions for women with breast asymmetry. Our innovative designs and patent-pending technology allow women to customize their enhancement, with our hidden adjustable straps and dual-pocketed cup design. Feedback from our customers has highlighted how SOLEIL ROSE swimsuits also provide wonderful support for all women who would like to feel their most confident in their swimwear.
Intended target audience/user of your innovation
Our intended audience is women seeking solutions for breast asymmetry or simply superior breast support.
Interesting experience while developing your innovation
Mistakes/hurdles along the way
My first mistake happened very early in the development process. The first designer I met with told me that my idea wouldn’t work because, “it’s never been done before.” Although this was the very reason that I was creating SOLEIL ROSE, I was very discouraged by these words and I began to doubt myself. I eventually found a veteran designer who truly understood my vision and understood that the novelty of our design and the intended audience, was what set us apart.
I should mention that my 8year-old son helped me sign up for Instagram. That’s how inexperienced I was with social media at that point!
Typical day in your life
A typical day is waking up and dragging my 3 kids out of bed for online school. My brain doesn’t start working until I have a cup of coffee and stretch for 5 minutes to get my blood flowing and feel energized. I’m able to work from home so I start by answering emails and phone calls. I love to cook so in between meetings, I’m usually prepping dinner. And I make sure that I find 45 minutes at some point to get my exercise in. Some days that happens at night with a Pilates or yoga video at 10pm!
Someone who inspires you
Parting words of wisdom
Talia Schwartz is a non-practicing MD, turned swimwear designer, based in Corvallis, OR. In 2020, Talia founded SOLEIL ROSE, swimwear for breast asymmetry, after her own breast cancer diagnosis and treatment.
Talia received her BA from UCLA and her MD from Sackler School of Medicine. Upon graduation, she worked as a Medical Science Liaison for Janssen Pharmaceuticals, in Neurology Medical Affairs. For the past 14 years, Talia has worked in bookkeeping for a private medical practice.
She spends her leisure time with her husband, 3 kids, and family and friends, reading, cooking, and going on long walks in the Oregon woods.