Innovator’s Full Name
Dr. Alex McDonald
Title and Specialty
Family medicine and sports medicine specialist
Innovation project and tagline
#ThisIsOurShot is a digital grassroots effort to elevate the voice of healthcare heroes to build vaccine trust for a covid free world. We have over 23,000 individuals and 47 major organizations who have joined the coalition and have already raised their voice and are working towards address vaccine hesitance and working to counter mis and disinformation surrounding the covid vaccine.
Problem your innovation solves
The covid pandemic and return to some sense of normalcy.
Intended target audience/user of your innovation
Mostly healthcare workers, however, our goal is to start with healthcare workers and then build the network to local community leaders and into trusted networks and build on existing relationships to help address questions, educate and build trust.
Interesting experience while developing your innovation
Mistakes/hurdles along the way
Digital grassroots organizing has been interesting to say the least, however organizing and educating physicians to share their voice on social media and beyond is our largest challenge. Collectively we work to innovate and find new and effective ways to engage with missions, however this is certainly a bit of a moving target.
Typical day in your life
It’s highly variable, I practice about 60% outpatient primary care newborns to geriatrics, as well as many office based procedures. I practice 25% sports medicine and treat a wide variety of musculoskeletal issues utilized Diagnostic and interventional Ultrasound, 15% of my time is practicing hospital medicine. I also teach medical students, residents and fellows in all of these settings. Lastly, I do some health policy work, usually in my free time with the California medical association, California and American academy of Family Physicians.
Someone who inspires you
You can now watch the lectures our verified health professionals deliver anytime, anywhere. Choose from various topics using our filters, and sit back and learn.
Parting words of wisdom
Dr. Alex McDonald MD, CASQM, FAAFP is a Family physician, Sports Medicine specialist, in the fields of physical activity, advocacy, health equity and policy. Dr. McDonald holds a BA from Connecticut College as well as his medical Degree of the University of Vermont Larnar College of Medicine. He completed his medical internship at Duke University, Family Medicine residency and Sports Medicine Fellowship at Southern California Kaiser Permanente Fontana, CA.
Dr. McDonald currently is a member of the Southern California Permanente Medical Group (SCPMG) in Fontana, CA where he is involved with family medicine resident and sports fellow graduate medical education as well Clinical professor at the Kaiser Permanente School of Medicine. He serves on the board of the California Academy of Family Physician as well as the Public Information Committee for the American College of Sports Medicine. Dr. McDonald is also a member of the American Association of Sports Medicine and serves on the American Academy of Family Physicians Commission on Membership Services as well as Congress of Delegates.
He serves as the team physician for the California State University of San Bernardino and Upland High School.