Maxine Belus

Facebook Ads 101

even doctors need life lessons: season I



In this training I’ll be sharing some insight on how you can use Facebook ads to confidently set up your campaigns and run your ads like a pro. Specifically, we’ll be going over:

– The Power of Facebook Ads
– What is the Facebook Pixel and Why You Need It
– The 3 Levels of a FB Campaign
– Measuring Results
– 3 Reasons Your Ads Aren’t Getting Results



a bit more about the speaker

I am a marketer on a mission to empower and support female entrepreneurs in building a business that supports their lives. I do this by utilizing the powerful medium of Facebook advertising to help my clients reach their goals in a way that is both passive and scalable. Prior to starting my business, I spent 6 years in various finance and marketing roles at large corporations like Kraft Heinz and Norwegian Cruise Line. Over those 6 years, I had 9 bosses and only one was a woman. That is a big reason why I am here today. I do this so you can successfully grow a business that aligns with your passions and purpose, and gives you freedom and flexibility in your lifestyle. I have a bachelor’s degree in applied economics and management from Cornell University, and currently live in North Carolina with my husband Jeff and pup Chester.

stand-out quotes from past lectures' speakers

We know that 2,500 years ago, the Greek philosopher Plato talked about akrasia, the tendency to act against our better judgement. And if Plato was complaining about people getting distracted and akrasia 2,500 years ago, it cannot be a new problem. It must have been something that plagues the human condition.

Nir Eyal, lecture #1

The reason you want a mission and a motto is because as you are working towards these goals, you have something you can call back to. So when opportunities come your way, you can assess whether it's going to help serve your mission because you've already identified what you want and what kind of compass you need to keep you on track.

Debra Eckerling, lecture #11

Ultimately, the course of our lives are based off of the interpretations of the events that we experience.
Everyone could experience the same exact event, but we would all interpret it in largely different ways, and then based on the actions we take, we go off on our different paths.

Joe Fairless, Lecture #7

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